Newly engaged couple hears that you are taking a course in Research Paper

Recently drew in couple hears that you are enrolling in a class to study relational correspondence, and needs guidance for their relationship - Research Paper Example (Krauss and Fussell, n.d). 1. The standards and misguided judgments in successful relational correspondences The degree of correspondence in a specific circumstance figures out what sort of social conduct will occur between the concerned people. (Krauss and Fussell, n.d). For instance, with a couple like yours who are recently connected with and encountering issues with relational correspondence need to focus very hard on improving the correspondence among you if the said relationship is to be continued and supported after some time. In couple’s connections, correspondence kind of turns into the paste that holds the two individuals together. The more transparent the correspondence level is among you, the closer you will be and the not so much open but rather more stressed the correspondence level is among you the farther separated you will be and the more possibilities there will be of this relationship self-destructing. Examination on the issue has confirmed that corresponden ce intercedes conduct, yet it is as yet murky on how precisely it achieves this. (Krauss and Fussell, n.d). This could be on the grounds that the themes under inquiry are entirely elusive and can't be evaluated and tried effectively and furthermore in light of the fact that they differ with circumstance. Since each circumstance is case explicit, we can't sum up totally how precisely correspondence will influence relational relations. For instance, envision a situation where you all have a battle. Both of you are irate, yet your responses because of this outrage might be totally unique. Sara, you may like to seethe unobtrusively and be increasingly latent forceful and Tim, you may be progressively vocal in your displeasure. Another couple amidst a furious battle may have totally various responses. When speaking with each other you additionally must be mindful so as to get, distinguish and effectively react to any signs and images utilized during the correspondence by your accomplice. Information and comprehension of signs originates from information on the world. (Krauss and Fussell, n.d). For instance, tears are an indication of misery and grinning is an indication of satisfaction. Anyway these are shortsighted models and in all actuality in your relationship both of you will be confronted with increasingly complex signs to decipher. You both should keep an eye out for outward appearances, non-verbal communication and stance and so on of the different as indications of what they are feeling. These signs might be explicit to every last one of you, yet being around one another will give you information about them and assist you with interpretting them better. Emblematic conduct incorporates the utilization of language; for instance, Sara, if Tim says ‘I am upset’ it is an image of how he is feeling and this image causes him express his internal emotions to you. (Krauss and Fussell, n.d). One more thing to note is that the creation of signs is natura l, while the creation of images is found out. (Krauss and Fussell, n.d). Further, you two must understand that not just the expressed word considers correspondence. All conduct considers correspondence in light of the fact that even the littlest outward appearances and emotional episodes tend to sincerely influence the other individual. (Krauss and Fussell, n.d). Both of you ought to know about your own and each other’s conduct and how it influences you inwardly. Frequently discussing these signs will get matters out and maintain a strategic distance from them from

Philosophy & Husserl on intersubjectivity Essay

As indicated by Husserl, bury emotional experience assumes a crucial job in the constitution of oneself as subjects that exist equitably, other encountering object and the target world represented by existence. That’s why supernatural phenomenology attempts to reproduce the essential objective structures that empower constitutive accomplishments. From a first individual point of view, intersubjectivity happens when individuals experience demonstrations of sympathy on the grounds that an intersubjective encounter is exceptionally sympathetic. This is on the grounds that it happens over the span of person’s cognizance and cognizant attribution of acts that are purposeful and coordinated towards different subjects. This is happens when individuals put themselves in the shoes of others and examining this experience suing a phenomenological mentality calls for organizing of convictions in the presence of the very focuses of a people demonstrations attribution through the encountering subject and pose inquiries whether interior convictions legitimize our hidden intersubjective experience (Carrs, 1999) . In this manner it takes marvelous examination to uncover these convictions which are generally oblivious when the world is knowledgeable about the characteristic disposition. One of the central convictions the Husserl revealed is the desire that any being that looks like and has comparative quirks as myself consistently shows attributes that are additionally acquainted with mine which implies that observation will be from an egocentric viewpoint. This implies an individual would take a gander at another and the things the other one does from their own point of view permitting them to go into different people shoes and this convictions lets one to attribute deliberate acts to others in a flash without drawing an outer surmising or making a similarity to ones case. This implies the confidence being referred to must be couple with the individual conviction framework since it shapes some portion of the pre-given deliberate foundation which is likewise alluded to as the existence word. It is this life world that shapes a premise where all demonstrations credits and every single constuitive accomplishment will in general bode well at first before they get a definitive legitimization. Husserl’s view of the existence world might be very troublesome however it is additionally significant. This observation can be drawn nearer in two distinct manners which are truly perfect. It very well may be thought as far as conviction and regarding things like detects which are socially or socially settled. Confining ourselves to only one experience as a subject can make the lifeworld resemble a sane structure that underlies a characteristic demeanor which implies that if the subject’s lifeworld has convictions against which they base their consistently disposition towards themselves, it is the target world that gets the most extreme support. In any case, on a fundamental level, the convictions that structure a subject’s lifeworld are not invulnerable to correction which implies that Husserl isn't an epistemological phenomenologist. Imagine a scenario in which individuals consider a solitary network of subjects inside their basic lifeworld or even the homeworld. This can be viewed by first approximating the frameworks of faculties and implications which make up their normal type of life as long as they imagine the world and themselves utilizing parameters gave by this type of life. Considering subjects that have a place with various networks, their lifeworld can be viewed as a general structure of faculties and implications that give space for aggregate interpretations of their individual home universes. One of the instinctive accomplishments dependent on this clarification of the lifeworld and the act of act attribution is an individual mental self view which turns into a completely fledged individual who exists as a component that has physical and mental spatio fleeting request. This mental self portrait is generally alluded to as iterated sympathy where one places themselves into the shoes of another subject in a cognizant way that reenacts them particularly when the other individual places themselves into your point of view consequently (Lauer, 1996). Along these lines, one can make designs wherereby for the other subject to figure out how to attribute purposeful follows up on you, he needs to in essence relate to you as a full individual with fragile living creature and blood and with the egocentric point of view having contrasts with their own This makes an end that ones egocentric point of view is only one of the numerous viewpoints that are utilized in the hypothesis of intersubjectivity and from the various odd points of view, one shows up as a physical subject amidst others in that world directed by reality. This implies the rule of subject versus character applies to oneself as well as other people too implying that there is one living human body with one encountering subject. In any case, Husserl wouldn't like to deny that individuals credit to encounters particularly the deliberate experience like the creatures. This is the place the most concerning issue and trouble lies on the grounds that there is a major real social and substantial distinction between people and creatures. As per Husserl sympathy likewise gives a foundation whereupon handy, aesthetical and moral assessments investigation of intercultural comprehension can be given a study which implies that the outside world can be established against a foundation of ones world or home world. Husserl’s declares that even the target world that is represented by existence, and which is a huge piece of people’s day by day lifeworld is additionally comprised intersubjectively the equivalent is valid for the spatio-transient set up that is comprised of target reality. This gets an issue of how a reflection of the spatio worldly article which is not the same as a similar thought since it doesn't cause a presupposition of some other subject to can figure out how to watch another item from its won point of view. Husserl responds to this inquiry by contending that for somebody to place oneself into the shoes of another subject and oversee trio mimic their point of view upon the contiguous world directed by existence, one doesn't need to expect that that world is like their own however the conditions under which the subjects represents the world ought to be distinctive in light of the fact that they depend on a sense of self driven perspective. This implies all the spatio transient items that structure ones universes exist independently from ones emotional point of view and the particular encounters that one performs which must be a vital part of a goal reality. It additionally implies that perceptual subjects are extraordinary in light of the fact that in a specific second, they depict countless highlights that are couldn't be seen or expected before and some show themselves after further perception. In any case, this doesn't imply that the target world found in the intersubjective experience is totally isolated from the perspectives under which the world is spoken to. As per Husserl another condition that makes intersubjective experience conceivable is the supposition that different subjects form the world into objects similarly as oneself does. This implies Husserl sticks to both Realist and visionary variants. Levinas study For Husserl, the major philosophical inquiry is the comprehension of the connection between unexpected specific experience on one side and target information that is logical on the opposite side implying that one person’s purposeful awareness and the different person’s deliberate cognizance are normally coordinated towards a similar article (Cains, 1999). This implies the individual that develops fro Husserl investigation is only an adjust personality implying that the conscience is me while the change self image is the other. This is a proposition that was dismissed by Emanuel Levinas in light of the fact that the topic of purposefulness is fundamentally moral as opposed to being epistemological and he asserts that deliberateness is only a type of portrayal. Levinas evaluated Husserl’s attestation in light of the fact that as indicated by him, the last has opposed the Cartesian record of awareness as a holder of thoughts. He asserts that the deliberate item isn't the current article in light of the organizing of the presence of the purposeful item. He guarantees that if experience is represented as far as portrayal that is fathomed from this viewpoint, at that point the object of experience relies upon awareness and its starting here of view that it very well may be significant. Deliberateness is along these lines seen essentially from an optical perspective where sight and light are included. Anyway as indicated by Levinas, it isn't what is seen that that talks. For instance, one can see a face however observing it doesn't make if not the same as some other item. The essence of someone else is anyway consistently seen corresponding to my own and that is the place Levinas make a qualification between the autre and the autrui and the two words are acquired from French. The two words mean other however in various setting. This diminishes the universe of phenomenological awareness which ought to be extended however analogies anticipated by the other be that as it may, different breaks in on such a world making disturbances. Levinas thusly can't help contradicting Husserl by guaranteeing that the other isn't set on an even pivot as Husserl had asserted, it is really positioned on a vertical hub as indicated by Levinas. The other consequently addresses me and that address may not be verbal yet that face will address me about things which may not be there in the face that is on itself clear as an object of ones deliberate awareness List of references Cains, D, 1999, Formal and Transcendental Logic, The Hague: Nijhoff Carr, D ,1999, The Crisis of European Sciences and Transcendental Phenomenology. Evanston: Northwestern University Press Carl, D, 1980, Ideas Pertaining to a Pure Phenomenology and to a Phenomenological Philosophy †Third Book: Phenomenology and the Foundations. Evanston:

SIPA Love Stories 2018 A Life-Changing Experience for Anisa and Len COLUMBIA UNIVERSITY - SIPA Admissions Blog

SIPA Love Stories 2018 A Life-Changing Experience for Anisa and Len COLUMBIA UNIVERSITY - SIPA Admissions Blog Happy Valentines Day! Were sharing new SIPA Love Stories from our alumni check out our first installment with these world-traveling Seeples. Were closing this series out with two alumni that found expansive education opportunities, lifelong friends and each other at SIPA. Anisa (MIA ’98) and Len (MIA ’98) Anisa and Len visit the Taj Mahal with their two sons Jatin (L) and Ravi (R). Anisa and Len first first met at a party at International House and became friends. They were later assigned to the same study group in accounting, and ultimately starting dating toward the end of their second year at SIPA. They both chose SIPA because of their mutual interests in faraway places, their curiosities about politics and policy, and their desires to pursue careers with a strong international component. For Len, SIPA was an opportunity to study global economic and business issues as part of his training to become a financial journalist, and Anisa studied economics with a view toward a career in global banking. The breadth of their graduate education and the ability to understand inter-dependencies has served them well: after working for more than a decade as a magazine journalist at Fortune, Worth and Institutional Investor, Len moved into digital media and digital strategy. Today he is a partner at boutique communications consultancy RooneyPartners, based in New York, where he works with a range of corporate and nonprofit clients. Anisa pivoted from banking to philanthropy early in her post-SIPA career, working first for the Rockefeller Brothers Fund and then joining Tiffany Co., where today she serves as Chairman and President of the Tiffany Co. Foundation and Chief Sustainability Officer of Tiffany Co. Looking back, Len and Anisa agree that SIPA was a life-changing experience: “…Certainly in terms of the education we received and the doors that our education has opened for both of us, but also the experience of SIPA itself. Our classmates came from all corners of the globe, and we count many of them as our friends today. The opportunity to learn from them, and with them, is part of what made SIPA such a unique experience for us. One interesting fact about our statistics class, which we both took together in the political science department: we were just one of three soon-to-be couples in the class who went on to get married! We both believe strongly in SIPAs mission, which is arguably more vital today than ever before. We remain awed by the caliber of students that attend the School, the incredibly diverse and interesting projects theyre working on, and the breadth of their ambition all united by a strong desire to make a difference in the world. Wed like more of our fellow alums to reflect on what SIPA has meant for them and find ways to engage with and support the School.” Len and Anisa at SIPA graduation day, 1998. Len and Anisa celebrate a recent wedding anniversary. You can find our archives of  SIPA Love Stories here.

Sociological Concepts Of Family, Gender, And Identity Essay

This essay discusses the way in which I understand the sociological concepts of family, gender and race - nuclear family, doing gender, and identity, in particular. Arguably, these three concepts can relate to each individuals life, through different personal experiences. To demonstrate my argument, I highlight relevant situations in my own life that further explain my chosen sociological concepts. The first concept I chose to focus on is family. In particular, the idea of the ‘nuclear family’. A nuclear family is defined as: ‘A couple and their dependent children, regarded as a basic social unit.’ My research of this concept will focus on the theories of two sociologists - George Peter Murdock, and Talcott Parsons. George Murdock’s theory suggests that there are four essential functions of an ideal family. 1. Stable satisfaction of the sex drive, 2. The biological reproduction of the next generation, 3. Socialisation of the young, 4. Meeting its members economic needs (Thompson, 2014). According to Murdock, these four components are what keep the structure of the basic family unit intact, and by achieving these four functions create an ideal family model. An opposing theory is Talcott Parson’s functional fit theory. Parson suggests that as society evolves, alternative forms of family life become more accepted. Society has progressed so much that single parents providing for their children is as normal as a nuclear family, and there tends to be le ss need for extendedShow MoreRelatedSociological Accounts on Individuals Acquiring Their Identities591 Words   |  3 PagesSociological Accounts on Individuals Acquiring Their Identities The concept of identity has been defined as A sense of self that develops as the child differentiates from parents and family and takes a place in society (Jary and Jary, 1991.) 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There is a growing diversity of families today including the commonality of sole-parenting. In order to explore aspects of sole-parenthood objectively, I need to reflect and put aside my personal experience of growing upRead MoreEasy A1164 Words   |  5 Pagescrime are presented in this text and relate your findings to the various sociological perspectives and theories studied in class. Choice of text: Easy A (2010 movie) Deviance is an unavoidable part of human nature, and as such, is a fascinating and essential social phenomenon to study. The film Easy A explores how a high school student turns to deviance in order to benefit in popularity and financially. A number of sociological theories are recognisable in this film. It demonstrates clearly the motivationsRead MoreSociology : Relationship Between Individuals And Society894 Words   |  4 Pagesdependent to a large extent on the society where they live. According to Sociology, there are two important factors that shape self and identity, social institutions and social location. Social institutions are family, religion, education, mass media and politics. Social location - meaning one’s places in society are factors that include class, sexuality, gender and race. As an individual or self within these larger frameworks, personal biography is influenced. An individual is the sum total

Chapter Two Literature Review - 3209 Words

Chapter Two: Literature Review 2.1 Overview The term brand equity refers to the incremental value added by a brand name to a product (Pappu et al., 2011, cited in Farquhar, 1989). Celebrity Endorsements could be when there were consumer attachments to the popular figure who, which represented the products or services of the brands. Brands are popularised by different marketing techniques that navigate how the brand accumulates loyalty and trust amongst its consumer market (Chaudhuri Holbrook, 2001). Even though a brand has the possibility of branching out and creating product categories to balance its products within the brand, it is unable to perform the same action with a celebrity endorsement with that particular brand (Silvera †¦show more content†¦Accordingly, this section will describe this case in detail. In order to understand the effectiveness and efficiency of a celebrity, so, the importance of the three key features, brands, celebrities. In addition key features will be described for a thoroug h analysis in the further process. 2.2 The Concept of Brand According to Armstrong, 2010, has defined brands are names, symbols, marks or a design that differentiates a product, company or an organization from its competitors, allowing the consumer market to gain the ability of choice. Brands enhance the consumers’ ability to enjoy shopping and also the choice for a certain product feature, where the brand that matches the consumer â€Å"check-list† the most is purchased. However, the strongest and most well-known brands are distinguished by their ability to create a large amount of awareness, frequency, and reach, with a collaboration of effective marketing tactics, which preserves their noticeable brands’ reputation in the competitive markets (Holm, 2006). However, in the field of marketing, there are several methods that can be used for brands to acquire a position in the market and its consumers’ minds. 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Beloved Character Analysis Free Essays

â€Å"Anything dead coming back to life hurts† (Morrison 35). Does anyone have a firm grasp on who or what Beloved actually is? Beloved is the focal point of Toni Morrison’s novel Beloved, but she has also been the center of many debates. Morrison’s depiction of Beloved throughout the novel is unclear and much is left up for interpretation by the reader. We will write a custom essay sample on Beloved Character Analysis or any similar topic only for you Order Now Is Beloved the ghostly reincarnation of Sethe’s murdered baby, a flesh and blood version of the spirit Paul D. drives from the house? Or is Beloved unquestionably a ghost? The uniformly accepted notion that Beloved is a ghost is interesting, given that evidence throughout the book suggests that she is a reincarnated being. As the reader recalls, Sethe killed her first daughter with the idea that doing so would free her daughter from slavery. As a result of Sethe’s â€Å"motherly† actions, Beloved, enslaves the rest of the family including Sethe’s daughter, Denver. The family becomes disconnected from and outcasted by the black community, as everyone fears approaching the residency â€Å"haunted† by the supernatural. As the novel progresses, the presence of an unknown girl at 124 intrudes, yet again, on the lifestyle of Denver and Sethe. This character, who is identified as Beloved is ambiguously portrayed and therefore her analysis is the topic of debate and discussion. The character that is recognized at the 124 residency is in fact the reincarnation of Sethe’s first daughter, Beloved. The idea of the reincarnated in this novel is well established. Although, to the reader the possibility of this seems unlikely, in the book there are several examples that point to this being true. For example, the reader witnesses Sethe overlook obvious signs showing that this girl actually could be the personification of her murdered baby daughter. Additionally, Beloved is approximately the same age that Sethe’s first born would have been if still alive, and more evidence lies in the fact that she shares the same name as the one engraved on the baby’s tombstone. It happens that these trails of evidence all occur in order in the same scene. One evening Denver, Sethe, and Beloved are all gathered around a fire, and Sethe comes to a realization about the aforementioned evidence about Beloved. â€Å"The click had clicked; things were where they ought to be or poised and ready to glide in,† (Morrison 207). Beloved hums a tune, one that Sethe immediately recognizes. The scene seems surreal as Sethe is taken aback by the occurrence. â€Å"I made that song up. I made it up and sang it to my children. Nobody knows that song but me and my children,† (Morrison 207). Additionally, Beloved’s demeanor is that of a typical two year old. Her thoughts and actions mimic those of a young child rather than a young adult. For example, Beloved deeply loves her mother, Sethe, and is attached to her just as a young child would be. Not only does Beloved share a passionate love for her mother, but feelings are mutual toward, Denver, her sister. Beloved is jealous of the relationship Denver and Sethe share. Once again, these all point to the childish characteristics Beloved possesses in her reincarnated form. In referring to Sethe Beloved states â€Å"I am Beloved and she is mine† (Morrison 248). â€Å"It was Beloved who made demands. Anything she wanted she got, and when Sethe ran out of things to give her, Beloved invented desire† (Morrison 240). â€Å"When once or twice when Sethe tried to assert herself, be the unquestioned mother whose word was law and who knew what was best – Beloved slammed things, wiped the table clean of plates, threw salt on the floor, and broke a windowpane† (Morrison 242). Taking all of these factors into account, many would find it hard to dispute against Beloved’s reincarnated state. There are many supporting details that point to Beloved’s true identity. Beloved’s portrayal is in fragments and the reader must pay close attention to give away details about this young woman identity. Unraveling the great mystery of this young woman lies within the text, but yet many different opinions of Beloved still exist. How to cite Beloved Character Analysis, Essay examples

Use of Ubiquitous Media Systems-Free-SamplesMyassignmenthlep

Question: Discuss about the Use of Ubiquitous Media Systems in Business Organizations. Answer: Introduction: At the time of conducting research proposal on the topic Use of ubiquitous media systems in business organization, I have gained practical experiences regarding the way entire research study can be conducted. In both assessment 1 and 2, I had lots of opportunity to enhance my knowledge for enhancing the quality of the research study. The 12 week teaching session has allowed me identify different models and theories related to the research topic. I have identified the way ubiquitous media is changing the operational procedure of the businesses. The research study has allowed me to identify all the related challenges associated with the ubiquitous media systems. During the development of research proposal and literature review, I have identified the areas that need to be covered for the successful completion of any research study. My overall learning experience will be illustrated in the description portion of this assessment. Effectiveness of the learning experience: I have tried to evaluate my knowledge base before and after the completion of 12 weeks study. I have identified that conduction of research proposal has allowed me to identify the way to develop clear aims and objectives about the research topic. I feel practical knowledge creates long-term impact on the overall knowledge base compared to theoretical knowledge. For instance, the study has focused using mixed research methodology with the combination of both quantitative and qualitative approach. Therefore, it has allowed me to formulate two different types of questionnaires for capturing required level of data about the research study. I believe gaining practical knowledge on conducting research will provide additional value in long run. I believe it will allow me to handle different major research projects, which will definitely help me to grow up in professional career. Usefulness of the learning process: Evaluation of the use of ubiquitous media systems in business organization will help me to identify the way operational procedure of the business process is changing over the past few years. During the conduction of literature review, I had to search and select effective secondary information. Therefore, it has allowed me to identify the best possible way to select appropriate models and theories for adding overall value of the research study. For that reason, I feel that learning from this 12 weeks course will help to handle future academic course related challenges. I believe learning from this study will help to identify the best possible way deal with the respondents for capturing relevant data about the research topic. At the same time, I feel that knowledge from this study will help to handle different professional career related challenges in an effective way. In fact, I believe qualitative data collection procedure has allowed me to assess body language or confident level of the respondents at the time of providing information. For that reason, I feel that learning from this course will help to improve the quality of my general life. Objectively of the learning process: During the 12 weeks course, I have gone through all the classes for capturing all the required information in an effective way. Here, I have gathered information about the types of data collection procedure that a research study can utilize for successful fulfilment of all the requirements. It has also helped me to understand the ubiquitous media systems concept, which I believe will be beneficial in enhancing my professional career and knowledge. I believe proper understanding of new media systems or technology is likely to create positive attitude towards adaption of different advance technologies. During the time of assignment 1 and 2, I have gained the knowledge about the preparation of Gantt chart. I have identified the best possible way to segregate different works of research activities for covering all aspect of the research topic. Therefore, it has enhanced my self-confidence for covering all the activities associated with the research procedure. Learning from the assessments: During 12 weeks study, I have covered all the areas related with business research aspect. For instance, I have developed an in-depth literature review regarding the use of Ubiquitous computing in the business procedure. I believe conduction of business research has allowed me to develop critical thinking about a specific research topic. In assessment 2, I have consciously tried to highlight the similarities and differences of thoughts for adding value to the eventual outcomes. I think it has helped the study to highlight both positive and risk factors about the Ubiquitous computing. For instance, I have highlighted the way incorporation of Ubiquitous systems has allowed businesses to utilize different popular social media platforms for enhancing the popularity in the targeted market. As a result, it has allowed me to assess the significance of developing effective communication channel with the use of social media platforms. For that reason, I feel that conducting business research is extremely useful for enhancing my research learning process. Explanation of the learning process: In order to fulfil all the requirements of assessment 1 and 2, I have tried to utilize all the learning from 12 weeks sessions. I believe development of assessment 1 and 2 has provided me required amount of exposures in the real market situations. For instance, collection of quantitative and qualitative data has allowed me to formulate and examine hypothesis in an effective way. I have identified the development of clear hypothesis is essential for providing a proper guidelines for the business research topic. On the other hand, qualitative data collection procedure has allowed me to assess the non-verbal communication or body languages of the respondents in an effective way. I have assessed the level of involvement of the respondents at the time of providing data about the research topic. I feel conduction of assessment 1 and 2 is critical for the development of my skills and knowledge. The development of research proposal has provided practical exposures to understand the way opera tional procedure of the businesses are changing over the timeframe. It has allowed me to understand effective use of marketing and communication process for reaching to all the potential customers in an effective way. It has also helped me to understand the way Ubiquitous media systems can help businesses to minimize the operational cost for achieving sustainable growth in the market. For that reason, I feel that completion of assessment 1 and 2 has allowed me to fulfil my goals of enhancing knowledge regarding the business research aspects. Application of the learning process: I have always craved to hold senior management positions in a prestigious organization. Now, in order to hold senior position in any organization, I need to remain aware about the way businesses are fulfilling their operational responsibilities. For that reason, I feel completion of 12 weeks session will help me to understand the workplace activities in an effective way. In the research proposal, I have selected respondents working in different corporate organizations. Therefore, I feel it will help me to understand perspectives of different employees working in different designation in an effective way. I believe it will help me to fulfil all the managerial responsibilities in an effective way. I also believe experience of these two assessments will help me to conduct different market research activities in future for the corporate organizations. As a result, it will help me to develop effective counter strategies for the organizations to achieve sustainable growth in the market. I believe data collection procedure will help me to understand the market needs and wants in an effective way. Therefore, it will help me to enhance the effectiveness of the decision-making skills in a major way. Thus, I believe knowledge and experience of assessment 1 and 2 will help me to accomplish my professional goals and objectives in an effective way. Conclusion: The above illustration has highlighted the fact that proper understanding of business research can help to handle different professional challenges in an effective way. I feel successful completion of both the assignments have allowed identifying all the risk factors associated with the business procedure. I have also identified the significance of including different media systems in the operational procedure for achieving continues success in the market. For that reason, I believe learning from these assessments will help to improve both

Aristotle Essays (1004 words) - Philosophy, , Term Papers

Aristotle Aristotle Aristotle was born in 384 BC and lived until 322 BC. He was a Greek philosopher and scientist, who shares with Plato being considered the most famous of ancient philosophers. He was born at Stagira, in Macedonia, the son of a physician to the royal court. When he was 17, he went to Athens to study at Plato's Academy. He stayed for about 20 years, as a student and then as a teacher. When Plato died in 347 BC, Aristotle moved to Assos, a city in Asia Minor, where a friend of his named Hermias was the ruler. He counseled Hermias and married his niece and adopted daughter, Pythias (wierd names, huh). After Hermias was captured and executed by the Persians, Aristotle went to Pella, Macedonia's capital, and became the tutor of the king's young son Alexander, later known as Alexander the Great. In 335, when Alexander became king, Aristotle went back to Athens and established his own school, the Lyceum.Since a lot of the lessons happened when teachers and students were walking, it was nicknamed the Peripatetic school (Peripatetic means walking). When Alexander died in 323 BC, strong anti-Macedonian feeling was felt in Athens, and Aristotle went to a family estate in Euboea. He died there the following year. Aristotle, like Plato, used his dialogue in his beginning years at the Academy. Apart from a few fragments in the works of later writers, his dialogues have been wholly lost. Aristotle also wrote some short technical writings, including a dictionary of philosophic terms and a summary of the "doctrines of Pythagoras" (the guy from the Pythagorean Theorem). Of these, only a few short pieces have survived. Still in good shape, though, are Aristotle's lecture notes for carefully outlined courses treating almost every type of knowledge and art. The writings that made him famous are mostly these, which were collected by other editors. Among the writings are short informative lectures on logic, called Organon (which means "instrument"), because "they provide the means by which positive knowledge is to be attained"(They're not my words, I'm quoting him). His writing on natural science include Physics, which gives a huge amount of information on astronomy, meteorology, plants, and animals. His writings on the nature, scope, and properties of being, (I know what one of them means!) which Aristotle called First Philosophy (to him it was "Prote philosophia"), were given the title Metaphysics in the first published version of his works (around 60 BC), because in that edition they followed Physics. His belief of the "Prime Mover", or first cause, was pure intellect, perfect in unity,immutable, and, as he said, "the thought of thought," is given in the Metaphysics. Other famous works include his Rhetoric, his Poetics (which we only have incomplete pieces of), and his Politics (also incomplete). Because of the influence of his father's medical profession, Aristotle's philosophy was mainly stressed on biology, the opposite of Plato's emphasis on mathematics. Aristotle regarded the world as "made up of individuals (substances) occurring in fixed natural kinds (species)" (more confusing quotes, yippey!). He said "each individual has its built-in specific pattern of development and grows toward proper self-realization as a specimen of its type. Growth, purpose, and direction are thus built into nature." Although science studies many things, according to Aristotle, "these things find their existence in particular individuals. Science and philosophy must therefore balance, not simply choose between, the claims of empiricism (observation and sense experience) and formalism (rational deduction)." One of the most famous of Aristotle's contributions was a new notion of causality. "Each thing or event," he thought, "has more than one 'reason' that helps to explain what, why, and where it is." Earlier Greek thinkers thought that only one sort of cause can explain itself; Aristotle said four.(The word Aristotle uses, aition, "a responsible, explanatory factor" is not the same as the word cause now.) These four causes are the "material cause", (the matter out of which a thing is made); the "efficient cause", (the source of motion, generation, or change); the "formal cause", (the species, kind, or type); and "the final cause", (the goal, or full development, of an individual, or the intended function of a construction or invention.) Although I don't know what these mean, they sound philosophical. An example he gave is "a young lion is made up of tissues and organs, its material cause; the efficient cause is its parents, who generated it; the formal cause is its species, lion; and its final cause is its built-in drive toward maturity." Another example he gave is "the material cause of a statue is the marble from which it

Expert Review The Official ACT Prep Guide

Expert Review The Official ACT Prep Guide SAT / ACT Prep Online Guides and Tips Looking for official ACT practice? The Official ACT Prep Guide is a great resource. In this article, I'll provide a review of the current Official ACT Prep Guide, including positives and negatives of the new guide, how it differs from The Real ACT Prep Guide (3rd Edition), and whether or not you should buy it to help you through the study process. What’s in The Official ACT Prep Guide? The book is organized into five parts, which each are further divided into smaller chapters. The five parts of the book are: Part One: Getting Acquainted with the ACT Test (general study strategies and test-taking tips, explanation of the format and what’s covered on the test) Part Two: Taking and Evaluating Your First Practice Test (diagnostic practice test along with an explanation of how to use your results to identify weak areas) Part Three: Improving Your Score (test-taking strategies for each section of the exam) Part Four: Taking Additional Practice Tests (two additional practice tests for you to take after you’ve evaluated your mistakes and done more prep) Part Five: Moving Forward to Test Day (shows you how to sign up for the test and what to expect on test day) There are five full practice tests included in this guide, counting the initial practice test that you'll use to diagnose your mistakes in part two. The online bonus content includes 400 extra official ACT practice questions (100 each for English, Math, Reading, and Science). In the next section, I'll go through my full review of the book with extensive details on its strengths and weaknesses. The Official ACT Prep Guide Review There are many reasons to like or dislike this version of the Red Book. I'll start with the positive attributes of the guide and move onto its not-so-awesome qualities. Pros Smart Overall Structure The order of the chapters in the book corresponds to when you should take each step in the review and testing process. This book understands that the best way to guarantee improvement over time is to take a practice test, evaluate your mistakes, study the content that's relevant to your mistakes, and take another practice test to see if you’ve improved. You'll learn exactly how to begin studying and which steps you should take along the way to make sure you’re improving. Good Advice on Scores and What They Mean The guide walks you through scoring your practice tests accurately, and it gives you a table of percentiles so you can see how your scores compare to those of other students. It also does a good job of explaining how to judge your scores based on where you plan on applying to college and how much you improve from test to test. Learning to set appropriate goals is a huge aspect of studying for standardized tests that can be overlooked in some prep books. Abundant Test-Taking Tips There are many test-taking tips for each section of the ACT included in this book. Some tips can seem a bit repetitive (sometimes it seems like they’re just filling up space), but most are solid pieces of advice. For ACT English, helpful tips listed in the book include considering the context of the question before choosing an answer, rereading the sentence using the answer you've selected, exercising caution with two part questions, and paying attention to the writing style. Cons Dull Style This guide is dryly written, with little in the way of images, graphics, or differentiated headings to break up the text. There are sporadic efforts to be more engaging, but it’s definitely not the most student-friendly prep guide. Adding to this, Part 1 has an overview of the test that includes long lists of concepts covered by each section that could be condensed. The book makes the test seem way too intimidating and overwhelming (more on this in the next point). Complicates the Material While it's great that there are abundant test-taking tips included in this book, they aren't always presented in the best way. The tips are a bit hard to digest and use in practice on the test. While question examples are given to show how the tips work in some cases, these examples are not as abundant as they should be. This book falls short specifically in demystifying the science section. The main issue with this section for most students is that it looks super intimidating, and it's easy to feel overwhelmed. To overcome this, you need to learn to pick out the most important details and ignore extra information that’s just there to distract you. This guide makes the science section look scarier and more â€Å"sciencey† even though in reality it’s more about reading comprehension than scientific knowledge. Answer Explanations are Lacking Math and science question explanations are laid out in a way that makes them confusing and difficult to think through. Here's an example of what the answer explanations for math questions look like: As you can see, there are rarely any images to guide you in your understanding or even much room for the text to breathe at all. Everything starts to blur together into a mass of unintelligible math-like word goop. If you're already having trouble with the Math section, these sorts of answer explanations probably won't clear things up. The guide also makes some assumptions about how much you know about the content. If you didn't even understand where to begin in answering these math questions, the answer explanations provided aren't too enlightening. It would be helpful if they at least indicated the page in the book where you could find additional details on how to solve these types of problems. Not Enough Guidance on Understanding Mistakes The book tells you how to understand your mistakes, but it could have a more consolidated system to help you go through and diagnose them. An organized chart where you could record your findings would be better than just saying "put a checkmark next to the mistakes you made" and listing potential mistakes for each section. There are also no direct actionables that go along with each type of mistake. The guide doesn’t tell you which page to turn to if you have a certain problem. It would be great to know where to find advice that corresponds to the errors you made in each section. The tips for the Reading section also don’t elaborate on different ways to approach passages, which can be a huge problem for people on that section and should be addressed more comprehensively. It would be a shame to burrow down into your mistakes only to reach a dead end. Should You Get This Guide? You should get this book if you’re new to the ACT. It's a thorough summary of everything you need to know about the most up-to-date version of the test, even if has its imperfections. If you need additional practice materials, you may also choose to buy the 3rd Edition as a supplement (though don't use the old Writing prompts to practice your essays because they’ve changed significantly). Keep in mind that many of the questions from the fourth and fifth practice tests in the 3rd Edition were transferred over to the third practice test in the new edition. The first three tests will be the most useful for practice in that case. You also could decide to get the Official ACT Prep Guide book if you want to practice your essay-writing skills using new prompts that align with the current version of the ACT. There haven't been many official ACT essay prompts publicly released, and if you're struggling with the essay, four extra prompts to practice with could prove extremely valuable. If you're confident about self-guided studying and are just looking for more practice questions, it might be worth getting the new ACT prep book. The addition of the fourth practice test in this addition is valuable, since there aren't that many full, publicly released official ACT practice tests out there. However, there still isn't that much material, and almost all of it is recycled from previous tests. An alternative would be to get the 3rd Edition, which has more original practice materials, and supplement it with free online resources (particularly for ACT Writing). The third practice test in this guide is the rebellious twin of the last two practice tests in the 3rd Edition. It may have changed its hairstyle, but the same DNA is still there. Side note: If anyone had natural eyelashes that were this long, it would be a truly terrifying sight to behold. How to Get the Most Out of The Official ACT Prep Guide The best way to ensure that you're getting the most out of the guide is to go through it in chronological order. First, read the basic tips in chapter two so you can get a handle on the basics of how the test works. Then, take the first practice test and go through your mistakes. Go on to use the content sections of the book and any other resources on hand to study the areas that need the most work. When you feel that you've addressed your mistakes and are confident that your results will reflect your newfound expertise, take a second practice test to see if you've made significant improvements. Note that the most recent version of The ACT Black Book, a resource that we recommend alongside the Official ACT Prep Guide for the best strategic test-taking advice, is tailored to the practice questions in an older version of the guide. The main upshot of this is that there are no answer explanations in the Black Book for questions in the fourth practice test of The Official ACT Prep Guide (since previous additions did not have this test). The tips can still be helpful, but this is something to keep in mind so you aren't confused when you can't match questions to explanations using the newest Black Book and Official ACT Prep Guide editions. What's Next? Not sure what score you should be aiming for on the ACT? Learn how to calculate a target score that makes sense based on your college goals. Did your ACT test date sneak up on you? Check out our 10-day prep plan for advice on how to cram for the ACT and potentially raise your score by four composite points! If you still have quite a bit of time before the test, read this guide on how long you should study for the ACT so you can come up with a solid study schedule. Want to improve your ACT score by 4 points? Check out our best-in-class online ACT prep program. We guarantee your money back if you don't improve your ACT score by 4 points or more. Our program is entirely online, and it customizes your prep program to your strengths and weaknesses. We also have expert instructors who can grade every one of your practice ACT essays, giving feedback on how to improve your score. Check out our 5-day free trial:

Global MBA Operations Management Essay Example | Topics and Well Written Essays - 1500 words

Global MBA Operations Management - Essay Example (Hammer). The obvious reason for such failure has often been cited as the lack of developing operating performance metrices and other systems and procedures which can ensure the consistent and reliable operational performance of the firms. It is also because of this reason that it is now considered that the modern organisations need to concentrate more on the operational performance of the firms in order to remain more competitive as well as flexible in nature so that they can easily withstand the external shocks. In order to achieve the efficiency in the operational performance, firms need to concentrate on different functions of organisation like marketing, customer services, manufacturing etc. This will allow them to re-engineer the processes properly and achieve the desired level of efficiency in their operations. However, improvements in the operational performance largely depend upon the development of an effective operating performance measurement system therefore any initiative to bring in a culutre of performance improvement would largely depend upon how successfully an organisation set up its performance measurement system. This paper will attempt to discuss the development of performance measurement system by taking into account the nature of the ... From its very nature, the activities of the firm are diverse in nature therefore it requires the management of different internal and external players in different contexts each time we deal with them. It is also important to discuss here that we face a different and complex challenge in terms of managing different aspects of our operations into a completely new and radical way in order to ensure consistency in our operations. However, in order to face the competition effectively and to become more resilient and flexible, we need to implement operational performance standards which match that of the international quality standards such as ISO 9001:2000. This would also require us to improve different aspects such as resource management, business development, and client delivery etc. We also need to manage subcontractors therefore it becomes more complicated when it comes to managing the performance of the firms, working for your organization to ensure compliance with the already set standards of the firm. Performance Management & Measurement It is often argued that the use of automation and information technology to boost the results and operational performance of the firms has not yet yielded the results which were expected. (Hammer). It is therefore believed that the firms do not only need to automate but also take into account the softer side of the operational performance in order to achieve the desired results. One of the basic problems behind the failure of the organizations to effectively measure the operational performance is the fact that the existing systems tend to measure the performance of personnel rather than processes thus ignoring various aspects of performance management. (Hammer, The 7 deadly sins of performance

Foundations of Terrorism Essay Example | Topics and Well Written Essays - 1250 words

Foundations of Terrorism - Essay Example The Red Brigades aimed at overthrowing the parliamentary and capitalist system and replacing it with a system ruled by a proletariat and had Potere Proletarion Armato, Prima Linea, and Nuclei Armati Proletari as organizations liaised to it. Red Brigates had 120 active members with operative members ranging from 50 to 75 at any given time. Operations are continuing for the Red Brigades but the last attack orchestrated by the group occurred in 2002 with their areas of operation being Italy with the specific operation areas as Milan, Genoa, Turin, Venice, Bologna, and Rome (Hoffman, 2006). Right-wing terrorism has a high reliance on restoring national greatness, expel cultural minorities, suppress opponents, and overthrowing democratic and capitalist systems for the establishment of a revolutionary order. Russian national Unity is an example of right-wing terrorism group and the main cause of the group was to ensure the creation of a racially pure Russian through the expulsion of the Turks, Jews, and Caucasians from Russia. The group consists of 6,000 active members and has operations running to the present in Ukraine, Russia, and Baltic States (Martin, 2003). Ethno-nationalist terrorism aims at gaining political self-determination and international recognition with their main motivation being ethnicity, religion, and nationalism. An example of an Ethno-nationalist terrorism group is Irish Republican Army (IRA) that has Provisional Irish Republican Army (PIRA, Provos) as an alternative name. The cause of the IRA is to form a unified Irish Republic with Sinn Fein as a directly liaised organization with the group that has been in operation since 1919 despite using the name PIRA in 1969. The group reached its peak in 1970 when in consisted of 1500 members and it was operative until 2005 when the decommissioning of weapons was

Developing Strategic Management and Leadership Skills

Developing Strategic Management and Leadership Skills TASK 1.1 Apart from its other management strategies, Virgin Atlantic has used Porters basic strategies to dwelling itself in the marketplace.  Ãƒâ€šÃ‚  Accordingly, a corporation positions itself by consuming its strengths.  Today, more and more people and collections are struggling to be known in the business arena.   With this objective, these supervisions had been able to adeptly and effectively adjust to the situation in the market place by using general strategies that enhanced their enthusiasm.   There are five different common strategies that a company can choose.   These include leadership, diversity, focused management and integrated cost leadership/differentiation.   Each standard strategy helps the company to establish and exploit a modest advantage within a particular competitive scope. By applying these assets, three generic strategies are resulted: leadership, strategic differentiation and focus (Johnson..Scholes.1997).   One of the strategies operated by Virgin Atlantic is its ability to professionally promote its brand names all over the marketplace. This strategic promotion has made the airline companies to continuously be known locally and internationally when it comes to travel fulfilment and convenience. Alternative strategy that can be recognised to Virgin Atlantic as a whole is its skill to value their customers.   Here, the company has been able to shadow other airline industry to cut their service cost while providing outstanding service to their target marketplace. Lastly, the ability to strategically line up modern technology and it business strategy is the most important strategy that can be involved to Virgin Atlantic. In contrast, the Virgin Atlantic has considered their neighbour airlines as its competitors. Due to the deregulation of the European Airline, many airlines have been talented to cope with the changes and make a tactical move of entering in this travel business. One of the industries that open its marketplace to the airline industry is the Virgin Atlantic. Virgin Atlantic is regarded as one of the UKs largest planned airline. It is known for being such because of the strategies executed by the management of the airline industry (Hitt, Ireland Hoskisson 2003). TASK 1.2 A companys strategy helps as the game plan management and is use to rod out a market position, manner its operations, attract and please consumers, compete successfully, and achieve structural objectives.   Thus, Total Quality Management (TQM) as a strategy is certainly appropriate for such situation.        Ãƒâ€šÃ‚     Ãƒâ€šÃ‚     Ãƒâ€šÃ‚     Total Quality Management is a viewpoint of management that is driven by the constant achievement of customer satisfaction though the nonstop improvement of all organizational procedures (Robbins, 1998).   It is a management viewpoint that seeks to integrate all organizational purposes such as finance, design, marketing, engineering, customer service production, customer service, and others to focus on achiving customer needs and organizational objectives (Hashmi.2000). It is known that every organizations main purpose is to stay in business, so that it can promote the steadiness of the community, generate products and facilities that are useful to customers, and provide condition for the satisfaction and growth of organization associates.   From this perception, it can be said that TQM strategy for accomplishing its normative outcomes is embedded in different management and leadership styles.      Total Quality Management is a strategic procedure  for satisfying internal and external customers and dealers by integrating the business surroundings, continuous improvement, and come through with growth, progress, and safeguarding the cycles while changing organisational philosophy. Furthermore,  TQM is an array of management scheme throughout the organisation, geared to ensure that the organisation to continuously attain or exceed customer requirements. TQM places strong focus on process measurement and controls as means of continuous improvement (McNamara.1999).  Furthermore, Total Quality Management is extremely variable and adaptable. Although originally applied to manufacturing operations, and over the years only utilized in that area, TQM is now being recognised as a standard management appliance, just as applicable in service and public sector groups like the Virgin Atlantic airline industrie (Hashmi, -2004). The Total Quality Management (TQM) philosophy of management is customer-oriented. Hence, the Virgin Atlantic operations must be developed in order to gradually deal with the improvement of their operation through the on-going contribution of all employees in problem solving determinations across functional and hierarchical borders. TQM incorporates the concepts of service class, process management, quality declaration, and quality perfection. Therefore, they must be able to control all alteration processes with regards to their operations and services to better satisfy customer requirements in the most economical way. In applying total quality management to this particular airline procedure, they must be able to chain it with the core strategy of the industries. This does not mean that such airline companies must have entire variations. It is important that in application of the Total Quality Management to the Virgin Atlantic operations and services they must also consider that an suitable strategy should be used in order to employ a total quality operations and facilities that would satisfy all clients and customers. TASK 1.3 CHALLENGE 1 Cost Reduction Strategy To achieve its goal of having a reasonable position in the airline market, Virgin Atlantic uses a cost reduction strategy. Such cost reduction strategy trusts on five main aspects like contracting out services, fleet commonality, airport charges and route guidelines, managed staff costs and productivity and managed marketing charges. With their purchase of aircraft Boeing 787- 9, Virgin Atlantic has been able to gain capacity and decreases the average age of fleet which means savings on maintenance costs and evading the fit of European Union-conform equipment on old feet. The next factor under the cost reduction strategy of Virgin Atlantic is narrowing out services.   In this manner, aircraft handling, handling, ticketing, and other functions are contracted out by Virgin Atlantic to third parties. In addition, in order to limit their expenses engine and weighty maintenance are also contracted out whereas the staff of Virgin Atlantic carries out routine maintenance.   Another issue for the cost reduction strategy of the company is in terms of airport charges and route policies. Herein, Virgin Atlantic has made sensible choice of dealing with secondary and regional airports, where the traffic is not blocked and fees incomparably lower. Since Virgin Atlantic, is a true bonus for such airports, the airline company has a bargaining power which enables it getting  favourable  access fees. In addition, Virgin Atlantic provides only a point-to-point provision, thus, it has no cost concerning connecting passengers.   Furthermore, the company pays special focus to on-time departures because it means maximising aircraft use. Managing staff budgets and productivity is another factor used for reducing the cost for Virgin Atlantic. In this manner, the company pays its staff on modest salary but has set up a performance related pay structure which impulses employees to maximize the number of sectors flown daily. This way, Virgin Atlantic both controls productivty and keeps staff costs down. CHALLENGE 2 Critical Success Factors      Ãƒâ€šÃ‚     Ãƒâ€šÃ‚     Ãƒâ€šÃ‚     Although the company had encountered different difficulties, precisely in line with its cost structures, the company had been able to survive and grow in the market.   Virgin Atlantic implement different marketing strategy to make the company last in the competition and to be able to gain competitive position in the airline market.   It is said that the company was regarded recently as the most prompt airline between Dublin andLondon. And because of the strategy of the industry, Virgin Atlantic is now known as the second largest airline in United Kingdom having a network of over 57 routes in 11 countries and served by a number of fleet. In order to position itself in the marketplace the company continuously concentrates on driving own its costs to offer the lowest fares possible and remain profitable.   In addition, Virgin Atlantic offer minimum standards of service and very low prices for point-to-point, short haul flights.   The goal of Virgin Atlantic is to meet the needs of  travelling  at the lowest possible price.   The Critical Success Factors (CSFs) are as follows in airline industry: the strategic focus of having the lowest prices, being reliable within the marketplace, comfort and service and frequency.   It is noted that low-cost companies concentrate on this first critical success factor by trying to offer the lowest prices.   Although Virgin Atlantic has eliminated extras such as in-flight meals, advanced seat assignment, free drinks and other services, it still prioritizes features which remain important to its target market. Such features include frequent departures, advance reservations, baggage handling and consistent on-time services. TASK: 2 TASK 2.1 SWOT Analysis First is the Virgin Atlantic Strengths, there is no doubt that influence, values and legacy of Mr Bronson is one of their major strengths. Other advantage is that the business is privately owned which means they can manage the business well without the aid of following the governments restrictions. The business also set the good image and good marketing strategy which reflects in promoting each others business as part of the alliance. Since it is the first company that offers low prices, they also get a chance to lease the aircrafts. Another factor is the strong leadership team of the seniors who are qualified enough in leading the entire organization toward the competency. Second are the Weaknesses behind the Virgin Atlantic. Because of the different business try-outs of MR. Branson, he is also part of his businesss weakness. All of his proposed projects or business strategies affect his other business although it is successful and stable. Another weakness is the low return of cash flow because they offer low prices for the passengers and there is a high expenditure for maintenance of the aircraft and sustaining the quality of their service.     Ãƒâ€šÃ‚   Third are the Opportunities for the Virgin Atlantic. There are more cities open for another hospitality service and based on the smooth record of the airline, it is another success for them. Some of the large airline companies had experienced bankruptcy and it is a great opportunity and in addition, the European Union is on their side to support. Threats are the fourth analysis on the airlines. The rapid growth and change in the world economy is a factor of threat because of the New Airline Restrictions. Another is the competition and high prices on the cost of fuels, threats on the terrorism, over flight restrictions, and the new airline companies are the other existing threats. Other Strategy The possible strategies of the airline can be through the expansion of partnerships to broaden the service of the Virgin Alliance and start providing the quality of service in smaller markets. They can also try to invest in U.S. for there is a great possibility to capture the markets. Since the airline id popular because of their service offered, they can answer the needs of the customers in the cities where there is a large group of jetsetters and business class which is another advantage to increase the rate of return of the customers (2000). Although the advertising is effective, the company should make it more intense to stay well in the market competition. This will keep the airline be above the standard of their service. In addition, they can even try other marketing strategies. The existing credit cards can be valued and it is more applicable if the advertisement they will create is in the language the potential customers can understand. TASK 2.2 CLASSIC AIRLINE STRATEGIES Issue and Opportunity Identification Classic Airlines COULD commands a fleet of more 375 jets that serve 240 cities with more than 2300 daily flights. In the 25 years since it inception, Classic Airlines has grown to an organization of 32000 employees, and it earned $10 million on $8.7 billion in sales (Simulation, 2009). Classic in no stranger to the challenges that plague todays airlines. Increased uncertainty about flying has affected industry stock prices across the board, and Classic has seen a 10% decrease in share prices. The airline has been operating under a microscope watch, subject to scrutiny from all sectors. In addition, the raising cost, particularly of fuel and labor has limited Classics ability to compete for the valued frequent flier. To alleviate this problem, Classics Board of Directors recently mandated a 15 percent across-the-board cast reduction (Simulation, 2009). Although Classic has charge the company to implement a cost reduction, they must still find a way to increase its frequent flier program with methods that will demonstrate a measurable return on any investment. Stakeholder Perspectives/Ethical Dilemmas Classic stakeholder perspectives are to increase profitability and market share. It must also strengthen its programs and competitive position, while reducing their costs. The ethical dilemma that Classic Airline is facing is the morality of the company. The union representative has steered Classic relatively clear of major obstacles in an increasingly volatile union climate. However, they are concerned that Classic will be unable to meet its current and future obligations to its employees on their importance to the organization (Simulation-2009). This can become an ethical dilemma since must union work with contracts and not meeting their obligation can cause a legal problem as well. Frame the Right Problem This Airline aspires to remain a competitor in the industry. Their goals are to reduce cost and increase customer satisfaction. Furthermore, the company needs to increase sales and target customers that left to other airlines. Scorecards measurements will give results of marketing strategies in order to see if results are favourable. Describe the End-State Vision Airlines will implement marketing strategies to entice existing customers and new ones by delivering quality service and introducing better Classic Rewards programs. Utilizing more the CRM system will help monitor area that require improvement and deliver products that customer wants. To implement the changes a timeline will be put in place. The first half of the year improvement to the CRM system will take effect. This produce statistics needed to see results when the second half of the year new products, programs, and savings are implemented. TASK 3.1 Identify and Assess Risks Virgin Atlantic identified the need to improve their Classic Rewards program. The step that companies recently take in the new-product process to provide a needed focus for ideas and concepts developed in later stages. This statement help one understand that there a several steps to a new product that a company needs to take. Within those steps, many risk are taken that can affect stakeholders and different areas of the company, such as the budget of the company, Changes require new budgeting that a company might not have. Identify the Alternatives and Benchmarking Validation They need to identify alternatives for marketing strategies to help increase customer satisfaction, retain their loyal customers, acquire new cliental, decrease cost, raise morale, and establish new programs or enhance existing ones. To accomplish this, they need to perform benchmarking validation, with other companies, such as British Airways (BA). Some of BAs experiences can help set Classic Airlines in the right direction. To accomplish the changes Virgin Atlantic needed, the executive vice president and chief marketing officer should announce the expanded role of BAs marketing department with the establishment of an Innovation and Strategy group comprised of the following functions: Research and Development, Strategic Insights and Innovation, and Operations Innovation (Restaurant new resource, 2006). They also need to indicate that they have completely retooled and reinvigorated their development process, and their product pipeline is filled with a wide array of exciting options, this was accomplished by creating a single team responsible for driving and enhancing innovation at all levels. Evaluate the Alternatives Airlines marketing strategies were to increase customer satisfaction. As a result, this will increase profit, retain customers, and acquire new ones. Comparing to BAs, they were decreasing revenues, customer satisfaction, and certainly not acquiring new customers. In fact, the ones that stayed with Classic were flying less. Another alternative solution suggests is that they may want to get better CRM system that will help then products reports that tell them where they stand. These reports can segment for different elements such as customer evaluations, customer trends, and customer flying habits. Identify and Assess Risks They identified the need to improve their Classic Rewards program. The step that companies recently take in the new-product process to provide a needed focus for ideas and concepts developed in later stages (Kerin, R A, 2006). This statement help one understand that there a several steps to a new product that a company needs to take. Within those steps, many risk are taken that can affect stakeholders and different areas of the company, such as the budget of the company, Changes require new budgeting that a company might not have. TASK 4.1 Analysis on the future existence The airport dominance has grown competitive in the hospitality industry of every country. Accommodating this competitive growth is the role it plays in the helping the economy to survive. There is always a different philosophy in every business venture in the heads of the entrepreneurs and airlines are a huge investment that still on the case-to-case basis for survival. In addition, there is a regulation that is strictly implemented in the market which makes the competitive advantage hard to catch. The specific strategy that can be applied is out of interest in finding dominant position. This is the evolving issues for the changes that might happen inside an organization. The similarities, differences and crossing out of the unlikely process and procedures are the continuous methods applied in the intermediate term of the companys existence. Sustainable Competitive Advantage The Virgin Airlines outrageous connection to media gave the business a huge market competency advantage. The accessibility to the media such as television, radio, and even newspapers gave the business and the other business under the Virgin Group give the opportunity to promote each other. The leadership of Mr Richard Branson gave an incredible impact on this matter. TASK 4.2 MrBranson incorporated the business under the certain criteria or conditions.it should be in high quality; the business should promote innovation; provide a good value for the money; it should introduce a kind of challenge to existing alternatives; and it must be also with the sense of fun. Virgin Atlantic started back in 1984 with a single 747-200 and flying in route of London to New York. Aside from the gasoline, the business was fuelled with two ideas to offer low price and have a better service. Passengers are the treated as visitors and the business thought of the things to serve better meals, offer more entertainment, create fun, and acquire smiling and enthusiastic flight crews. For over the years, the airlines shook the industry with the project for innovation to provide the quality of service and entertainment. The airline is the first to offer two choices of meals, even in economy class, and spa-services. Thus, they became the industry most favourite in airlines and second largest long-haul carrier on the route of London to New York. The leadership of Mr Branson is felt by all of his flight crews and supports them in every step they create. The ingredients to success that Mr Branson formulated is first, he is unafraid to failures and instead of sticking with one you know, he proposes the idea of making great things if an entrepreneur knows one business, then he will know any business. Another is to focus on his employee and staying the course as if in placing the control over the business. The different entered businesses of Mr Branson are not all successful and there are many problems which are different on the leaders idealistic mind. Even if the Virgin Group failed at the other invested business, they still keep the values which is unique than the other organizations. Conclusion The Bransonism, taken from the name of Mr. Branson, believes in the idea that if the company grows larger and larger, the leader should treat the people working under him as human beings and as essential players of the organization. Moreover, he believes that a business will fail if he doesnt give it try for failures are the start of great things. And a leader should find the people who are good at motivating the others and getting the best out of people.  Virgin Airlines has expanded and reached the United States, Asia, and South Africa. Only Mr Branson set sights in building the domain in United States if he can tear down the barriers blocking foreign-owned airlines from offering routes the United States. Developing strategic management and leadership skills Developing strategic management and leadership skills The field of management deals with organizations. Our society could not exist or improve its present status without managers to guide it organizations. Thirty years ago, Peter Drucker, a noted management authority, proclaimed that effective management was becoming the main resource of developed nations, and that it was the most needed resource of developing nations. Functions of Strategic Management 1. Planning 2. Organizing 3. Leading 4. Controlling Planning is considered to be the central function of management because it sets the pattern for the other activities to follow. Planning means defining goals for future organizational performance and deciding on the tasks and use of resources needed to attain them (Richard Daft). Planning encompasses four elements:  · Evaluating environmental forces and organizational resources  · establishing a set of organizational goals  · Developing strategies and plans to achieve the stated goals  · formulating a decision-making process Organizing is the managerial function of making sure there are available the resources to carry out a plan. Organizing involves the assignment of tasks, the grouping of tasks into departments, and the allocation of resources to departments (Richard Daft) Managers must bring together individuals and tasks to make effective use of people and resources. Three elements are essential to organizing:  · developing the structure of the organization  · Acquiring and training human resources  · Establishing communication patterns and networks Leading is another of the basic function within the management process Leading is the use of influence to motivate employees to achieve organizational goals (Richard Daft). Three components make up the leading function:  · Motivating employees  · Influencing employees  · forming effective groups The final phase of the management process is controlling. Controlling means monitoring employees activities, determining whether the organization is on target toward its goals, and making correction as necessary (Richard Daft ). Three basic components constitute the control function:  · Elements of a control system  · Evaluating and rewarding employee performance  · controlling financial, informational, and physical resources Improving Organizational Performance The performance is a global concept the represents the results of human activities. Organizational performance is the way in which an organization tries to be effective (Ricky W. Griffin). An organizations performance can be measured in many different ways. The most common ways are in terms of efficiency or effectiveness. If organizations are using their resources to attain their goals, the managers are effective. Finally, productivity is the level of output of goods and services achieved by the resources of an organization (Ricky W. Griffin) Effectiveness, efficiency, performance, and productivity are all important concepts for managers and organizations. Communicating and Implementing Change This work advances a stronger conceptual and empirical understanding of two broad, conceptual communicative treatments for implementing change: programmatic and participatory. These theoretical approaches are elucidated respectively through established communication models, activities, and strategies advanced by previous scholarship within the communication and business disciplines. This article concludes with potential strategies for advancing for research in this arena. Developing and Leading High Performance Team High performing teams at all levels are essential for achieving outstanding organizational performance. This is especially so in situations of rapid or major change and during crises. Each team should have: 1. Common vision, objective and direction. 2. High standards. 3. Mutual respect, trust and accountability. 4. Individual sense of responsibility. 5. A sense of team identity. 6. High motivation and team energy. Definitions of Leadership Mintzbergs observations and research indicate that diverse manager activities can be organized into ten roles. For an important starting point, all ten rules are vested with formal authority over an organizational unit. From formal authority comes status, which leads to various interpersonal relations, and from these comes access to information, which, in turn, enables the manager to make decisions and strategies. The figurehead role: Every manager must perform some duties of a ceremonial nature. These activities are important to the smooth functioning of an organization. The leader role: This role involves leadership. The leader role encompasses relationships with subordinates, including motivation, communication, and influence. The liaison role: in which the manager makes contacts inside and outside the organization with a wide range of people: subordinates, clients, business associates, government, trade organization officials, and so on. The monitor role: This role involves seeking current information from many sources. The disseminator role: In their disseminator role, managers pass information to other, both inside and outside the organization. The spokesperson role: In their spokesman role, managers send some of their information to people outside the organization about company policies, needs, actions, or plans. The entrepreneur role: In his entrepreneur role, managers search for improvement his unit to adopt it to changing conditions in the environment. The disturbance handler role: This role involves responding to high-pressure disturbances. The resource allocator role: In their resource allocator role, managers make decisions about how to allocate people, budget, equipment, time and other resources to attain desired outcomes. The negotiator role: The negotiations are duties of the managers job. These activities involve formal negotiations and bargaining to attain outcomes for the managers unit responsibility. Followership The Courageous Follower is a contemporary classic that redefines the power and responsibility of followership, the role of many who must support, confront, engage, foster, and leverage the talents and wisdom of their leaders. Direct versus Indirect Leadership The direct leadership is about giving dictations to your people and maybe enforcing yourself as a leader while the Indirect type of leadership has to do with like having thousands of followers without even possessing the role of leadership. The indirect leadership has to do with influencing others and making them your followers indirectly by inspiring them through the character, charisma etc. Leadership is not about ruling people like subjects and taking it for granted; its about presenting you as someone who people think should be followed for guidance. Its about winning the minds and hearts of people. 1.2 Management and Leadership Style Autocratic Autocratic leadership can be said to be synonymous to dictatorship where only one person has the authority over the followers or workers. Their decision has to be taken as the golden rule and should never be questioned. They plan out everything and order their subordinates to work according to their rules. For instance, if a company has an autocratic leader as the Managing Director, the employees in the company would have to work as per the rules set down by him. Bureaucratic This style of leadership follows a close set of standards. Everything is done in an exact, specific way to ensure safety and/or accuracy. You will often find this leadership role in a situation where the work environment is dangerous and specific sets of procedures are necessary to ensure safety. Charismatic Charismatic Leaders, who are building a group, whether it is a political party, a cult or a business team, will often focus strongly on making the group very clear and distinct, separating it from other groups. They will then build the image of the group, in particular in the minds of their followers, as being far superior to all others. The Charismatic Leader will typically attach themselves firmly to the identify of the group, such that to join the group is to become one with the leader. In doing so, they create an unchallengeable position for themselves. Laissez-Faire Laissez faire style simply means a delegate approach to leadership. Many researchers have found out that those children, who grow under laissez-faire leadership establishments, happen to be the less productive in any group. This was also reinforced by these children making more demands upon their leader, as researchers have come to ascertain, amidst showing little in terms of cooperation as well as the inability to work more independently. Persuasive Persuasion is an essential proficiency for all leaders, requiring you to move people toward a position they dont currently hold. You must not only make a rational argument, but also frame your ideas, approaches and solutions in ways that appeal to diverse groups of people with basic human emotions. Any direct attempt to persuade may provoke colleagues to oppose and polarize. Because persuasion is learning and negotiating process, it must include three phases: discovery, preparation and dialogue. Participative The participative leadership style, also known as the participative democratic leadership style, is a very essential factor in todays business sector, which does the job of creating and maintaining healthy relationships between the employees and their leaders. This is probably the best type of corporate leadership style that necessarily allows employees to give suggestions and take some of the crucial decisions, along with their manager. However, the final decision rests on the manager himself. Culture of Organization Organizational culture is an idea in the field of organizational studies and management which describes the psychology, attitudes, experiences, beliefs and values (personal and cultural values) of an organization. It has been defined as the specific collection of values and norms that are shared by people and groups in an organization and that control the way they interact with each other and with stakeholders outside the organization. Characteristics of Manager A good manager is the one who can manage his organization successfully and profitably. The characteristics of a best manager is he should be able to understand every team members strengths and weaknesses and utilize every members abilities at his/her best in the interest of the organization and motivate the staff, understand and acknowledge every staff members efficiency and reward them accordingly. A good manager is like the good leader who doesnt say do it but says lets do it. Adapting Management and Leadership Styles Leading is something we cant learn in the abstract. Weve got to do it. Theres not always a choice as to who well lead, and you have to be willing to change the how. The steady slugger who wants to be alone; the creative fireball whos frequently missing; the expert with personal problems; all has contributions to make. They need different approaches to bring out their best, and we have to adapt the way you lead. Chapter-2 Support Organizational Direction 2.1 Theories Transformation Leadership Theory Transformational leadership is defined as a leadership approach that causes change in individuals and social systems. In its ideal form, it creates valuable and positive change in the followers with the end goal of developing followers into leaders. Enacted in its authentic form, transformational leadership enhances the motivation, morale and performance of his followers through a variety of mechanisms. Transactional Leadership (Bennis, Bass) Transactional leadership is a term used to classify a formally known group leadership theories that inquire the interactions between leaders and followers. A transactional leader focuses more on a series of transactions. This person is interested in looking out for oneself, having exchange benefits with their subordinates and clarifies a sense of duty with rewards and punishments to reach goals. Charismatic Leadership (Weber, Corger, and kanungo) Max Webers conceptualization of charismatic authority as a force for change has had a profound influence on the ideas and research of social scientists for several decades. The article explores the impact of Webers conceptualization upon one particular group of researchers-the organizational behaviorists. Starting in the 1970s, they began to formulate theoretical models of charismatic leadership in organizational settings and undertook empirical investigations. Similarly to Weber, they saw charismatic leadership as a force for change in organizations. This article examines Webers conceptualization of charisma as a force for transformation; explores the extent of his impact on organizational research of the 1980s and 1990s; and draws attention to neglected areas of his theory that have important implications for future research. Contingency Theory (Feidler) The contingency model emphasizes the importance of both the leaders personality and the situation in which that leader operates. A leader is the individual who is given the task of directing and coordinating task-relevant activities, or the one who carries the responsibility for performing these functions when there is no appointed leader. Situational Theories Paul Hersey and Kenneth H. Blanchard5 (a co-author of the One Minute Manager) identified a three-dimensional approach for assessing leadership effectiveness: à ¢Ã¢â€š ¬Ã‚ ¢ Leaders exhibit task behavior (the extent to which leaders are likely to organize and define the roles of followers and direct the work) and relationship behavior. à ¢Ã¢â€š ¬Ã‚ ¢ The effectiveness of the leader depends on how his or her leadership style interrelates with the situation. à ¢Ã¢â€š ¬Ã‚ ¢ The willingness and ability (readiness) of an employee to do a particular task is an important situational factor. 2.2 Emotional Intelligence Emotional intelligence is the ability, capacity, skill or, in the case of the trait EI model, a self-perceived ability to identify, assesses, and controls the emotions of oneself, of others, and of groups. Different models have been proposed for the definition of EI and there is disagreement about how the term should be used. Despite these disagreements, which are often highly technical, the ability-EI and trait-EI models enjoy support in the literature and have successful applications in various domains. Constrainer and Enablers Some of the constraints that may affect the process improvement and change efforts are Cultural and Behavioral Factors, Organizational Structure, and Technology.    These factors influence incremental and fundamental improvement efforts.    The initiatives weaken because of a companys failure to consider these constraints, which in turn, limits success of the plan. The organizations, which are more inept to change, thrive on change.    Smaller organizations may have the same constraints if the environment is designed Studies on Emotional Quotient Golemans model outlines four main EI constructs: Self-awareness the ability to read ones emotions and recognize their impact while using gut feelings to guide decisions. Self-management involves controlling ones emotions and impulses and adapting to changing circumstances. Social awareness the ability to sense, understand, and react to others emotions while comprehending social networks Relationship management the ability to inspire, influence, and develop others while managing conflict 2.3 Applicability to Support Organization Direction Efficiency Efficiency in general describes the extent to which time or effort is well used for the intended task or purpose. It is often used with the specific gloss of relaying the capability of a specific application of effort to produce a specific outcome effectively with a minimum amount or quantity of waste, expense, or unnecessary effort. Efficiency has widely varying meanings in different disciplines. Reliability In general, reliability (systemic def.) is the ability of a person or system to perform and maintain its functions in routine circumstances, as well as hostile or unexpected circumstances. Innovation Innovation can therefore be seen as the process that renews something that exists and not, as is commonly assumed, the introduction of something new. Furthermore this makes clear innovation is not an economic term by origin, but dates back to the middle Ages at least and possibly even earlier. Adaption Adaptation is the evolutionary process whereby a population becomes better suited to its habitat. This process takes place over many generations, and is one of the basic phenomena of biology. The term adaptation may also refer to a feature which is especially important for an organisms survival. Human Resource Human resource is a term used to describe the individuals who make up the workforce of an organization, although it is also applied in labor economics to, for example, business sectors or even whole nations. Human resources is also the name of the function within an organization charged with the overall responsibility for implementing strategies and policies relating to the management of individuals. This function title is often abbreviated to the initials HR. Organizations and Subunits An organization is a social arrangement which pursues collective goals, controls its own performance, and has a boundary separating it from its environment. There are a variety of legal types of organizations, including: corporations, governments, non-governmental organizations, international organizations, armed forces, charities, not-for-profit corporations, partnerships, cooperatives, and universities. A subunit is a subdivision of an official unit. Unit codes of subunits end in a non-zero number between -001 and -999. While official units represent official academic or administrative university entities, subunits are established to allow for more granular control over funds or workflow within the official unit. Subunits are typically associated with individuals, programs, or projects. Business start up versus Established Despite their similarities, start-up companies and established small businesses can be dramatically different when it comes to funding. Established small businesses usually have modest profits and rarely become huge money makers. Start-ups, on the other hand, often have lofty ambitions and the possibility of becoming huge businesses in the future. Turnaround Leadership 1. Leadership during a turnaround is very different from business as usual leadership, find out how if differs 2. If you are not comfortable with this best practices leadership style, then you must find someone who is 3. This leadership style works but can lead to confusion and resentment, find out why Chapter-3 Assess Leadership Requirement 3.1 Assess Leadership Requirements The first and most basic prerequisite for leadership is the desire to lead. After all, becoming an effective leader takes hard work. If were not prepared to work hard at developing your leadership skills or if, deep down, were really not sure whether you want to lead or not, we will struggle to become an effective leader. Virtual Organization A virtual organization is not business as usual. It requires a new management approach and an incredible awareness of the issues and challenges that could cause its demise. In a recent focus group represented by twenty members of a single virtual organization, but located at numerous site locations, the following challenges were recorded: 1. Communication 2. Leadership/management 3. Knowledge transfer 4. Processes 5. Infrastructure Diversity The concept of diversity encompasses acceptance and respect. It means understanding that each individual is unique, and recognizing our individual differences.   These can be along the dimensions of race, ethnicity, gender, sexual orientation, socio-economic status, age, physical abilities, religious beliefs, political beliefs, or other ideologies.   Globalization Globalization describes the process by which regional economies, societies, and cultures have become integrated through a global network of political ideas through communication, transportation, and trade. The term is most closely associated with the term economic globalization: the integration of national economies into the international economy through trade, foreign direct investment, capital flows, migration, the spread of technology, and military presence. Economic Climate General economic environment comprising of the attitude of the government and lending institutions toward businesses and business activity, attitude of labor unions toward employers, current taxation regimen, inflation rate, and such. E-Leadership E-leadership is no different from any other form of effective leadership except that in e-leadership you have no option but to be very good at it. It requires a high level of transformational leadership because of the highly participative nature of the e-world between E-organizations and e-customers and the interconnectedness between leader and follower with the ever-increasing reality of the blurred lines between the two. Mergers and Takeovers In  a general sense,  mergers and  takeovers are very similar corporate actions they combine two previously separate firms into a single legal entity. Significant operational advantages can be obtained when two firms are combined and, in fact,  the goal of most  mergers and acquisitions is to improve company performance and shareholder value  over the long-term. Restructuring Restructuring is the corporate management term for the act of reorganizing the legal, ownership, operational, or other structures of a company for the purpose of making it more profitable, or better organized for its present needs. Alternate reasons for restructuring include a change of ownership or ownership structure, demerger, or a response to a crisis or major change in the business such as bankruptcy, repositioning, or buyout. Restructuring may also be described as corporate restructuring, debt restructuring and financial restructuring. Integrity Leadership There is a connection between trust and integrity, but trust is a broader concept. People need to be competent to earn our trust, not just honest. To be a credible candidate for any job, a person needs the skills and personal qualities to be effective in the role. Integrity is also broader than honesty. In addition to being honest, leaders with integrity must behave ethically. A criminal could be honest while breaking the law. Partnership and Alliances The Managing Partnerships and Strategic Alliances programmed focuses on deepening your understanding of the strategic foundation, the governance structure and the dynamics of the collaborative process. The programmed discusses the problems and stumbling blocks in selecting, negotiating and managing alliances. Throughout this intensive programmed, both practical and theory are carefully balanced so that you learn not only the frameworks, but also the key behaviors and cross-cultural competencies that lead to collaborative success. Regulatory Compliance In general, compliance means conforming to a rule, such as a specification, policy, standard or law. Regulatory compliance describes the goal that corporations or public agencies aspire to in their efforts to ensure that personnel are aware of and take steps to comply with relevant laws and regulations. Interim Leadership Recognizing that management teams may lack experience in turning around a business, we introduce experienced turnaround professionals who can step into executive or advisory roles in the business, such as chairmen, CEOs, CFOs, chief restructuring officers, operations, marketing, human resources, non-executive directors and advisers/mentors to boards. Chapter-4 Plans of Leadership Skills 4.1 Development of Leadership Skills The leadership skill set in the book comprehensively covers the subject of managing people, from A to Z. It includes how to effectively deal with stress and 22 problematic workplace conditions and behaviors such as bosses, bureaucracy, negative attitudes and personality clashes. Whether we manage one person or thousands, these clearly defined leadership skills are your script for achieving excellence. Different Methods of developing leaders Great content delivered well is not enough to help individuals change their behaviors. Assuming good content and capable personnel, the structure of a learning initiative and the methods used to convey knowledge will either ensure success or guarantee failure. Self help and developmental activities Training Courses People need a reason to change. Establish new programs that reward the individuals that are ready to step up. When employees see the advantage of leadership they are going to change their behavior. These do not have to only have to be financial incentives. There are a variety of ways to reward employees. People love to be recognized. It is a good idea to show gratitude through having an employee of the month or posting success stories in the company news letter. Job Rotation Job rotation is an approach to management development where an individual is moved through a schedule of assignments designed to give him or her breadth of exposure to the entire operation. Job rotation is also practiced to allow qualified employees to gain more insights into the processes of a company, and to reduce boredom and increase job satisfaction through job variation. Seminars Sometimes the traditional approach has its place delivering learning to large or small groups. Some company uses this method as part of a wider blended learning initiative. By itself a group seminar is, in our view, an ineffective method of conveying learning. Executive Coaching High impact and participant focused; get one to one coaching right and you can transform individual performance great goals, great techniques, and great results. Mentoring Mentoring is to support and encourage people to manage their own learning in order that they may maximize their potential, develop their skills, improve their performance and become the person they want to be. Action Learning Physical activity can be a powerful medium for promoting learning. A team exercise, indoors or outdoors, can bring insights that hours of discussion would fail to reveal. The secret is in debrief and in designing activities to fit with the messages and objectives of an overall initiative. Self Directed Learning Self directed learning is a way of creating a situation where learning is owned by the individual and aligned with organizational needs. Individuals take responsibility for decisions about their learning and work with others to achieve it. Figure: The PRO Model of self-directed learning Reading Articles Reading is a means of language acquisition, of communication, and of sharing information and ideas. Like all language, it is a complex interaction between the text and the reader which is shaped by the readers prior knowledge, experiences, attitude, and language community which is culturally and socially situated. The reading process requires continuous practices, development, and refinement. Changing Methodology in Leadership This model around change leadership came to be when a man named Aaron Antonowsky was doing a health study. He study women and menopause in Israel and part of his study group were women who had been confined to concentration camps during the Second World War. Learning from Mistakes Simple: Mistakes that are avoidable but your sequence of decisions made inevitable. Having the power go out in the middle of your party because you forgot to pay the rent, or running out of beer at said party because you didnt anticipate the number of guests. Involved: Mistakes are that are understood but require effort to prevent. Regularly is arriving late to work/friends, eating fast food for lunch every day, or going bankrupt at your start-up company because of your complete ignorance of basic accounting. Complex: Mistakes that have complicated causes and no obvious way to avoid next time. Examples include making tough decisions that have bad results, relationships that fail, or other unpleasant or unsatisfying outcomes to important things. Developing Leadership versus Recruiting as Needed The concept of leadership competency development is discussed with an emphasis on the historical approaches versus contemporary requirements. Issues surrounding the notion of inherent leadership talent as compared with developing leadership capabilities are contrasted with the need for some systematic framework from which to address the leadership question. Council for Excelling in Leadership The Leadership Council is a group of business people who set aside a portion of their time to provide training and exchange ideas with both leaders and emerging leaders.   The faculty is distinct, as they are business leaders themselves.   They remain active in their respective industries and pursuits.   As such, they deliver real-world, essential leadership skills to excelling individuals and organizations. Management Diagnostic Tools A commercially available tool widely used internationally which covers an extensive range of management competences. Strengths: A genuine self-diagnostic and management and leadership tool, giving clear recommendations for future development. Significant experience from elsewhere can be drawn on. Weaknesses: Although various versions are available, the main MAP product can take up to 2 days to complete fully, involving in-depth discussions and reviews with trained facilitators. Costs are variable, depending on the numbers purchased and additional financial inducements some support agencies have provided. Leadership Competencies There are five leadership competencies: 1. Creates a compelling future 2. Inspires others to achieve 3. Learns and shares knowledge 4. Demonstrates a passion for customers 5. Delivers great performance Emotional Intelligence Emotional intelligence (EI) refers to the ability to perceive, control, and evaluate emotions. Some researchers suggest that emotional intelligence can be learned and strengthened, while other claim it is an inborn characteristic. Social Intelligence